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Our History
The Full Story
Family is at the heart of FB The Wholesaler; this enterprise began as a family endeavour and continues to grow. Currently, three generations of the Macaulay family are working in the business. Additionally, over the years, we have built strong relationships with our hard working team who now feel like part of the family.
Our decisions today shape the future for both our business and family,
which is why we have integrated sustainability into every aspect of our operation,
aiming to create a greener planet for future generations.
1982
Mick and Joan Macaulay purchase
The Fruit Basket
335 Forton Road, Gosport
on December 13th 1982
1986
Kevin Macaulay left school at 16 and took over the management of
The Fruit Basket resulting in its expansion to 339 Forton Road.
2003
The shop expands into
337 and 335 Forton Road.
With the expansion comes a new look.
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2005
In 2005, Gary Macaulay sold his
business, Elite Snacks, and became
a director at The Fruit Basket, partnering with his brother, Kev Macaulay.
2007
The brothers purchase
Farm Fresh in Stubbington
and turn it into The Fruit Basket
that we know and love today.
2008
The wholesale department of the
business continues to grow,
leading the brothers to acquire their
first warehouse in Gosport.
2016
The Fruit Basket wins
The Great South Run
Small Business Mixed Winner.
2017
The wholesale department of the business continues to grow, leading the brothers to acquire their second warehouse in Gosport.
2018
In 2018 our vegetable preparation department is awarded its first
SALSA accreditation which we have held ever since.
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2021
By 2021, the fleet grows to
21 vehicles. In 2024,
the company is rebranded and
becomes FB The Wholesaler
2024
Our passsion for sustainability results in 60 Solar panels
being installed on our warehouses
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2025
Now, in 2025, we have
acquired our third warehouse
enabling us to extend our
dry goods range.
Why not check out our catalogue?
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